Capture Share of Visibility

Replace Share of Voice with a more accurate metric that represents your actual visibility, search volume and more

Understand Visual Rank

Leverage page depth, pixel height, and the number of organic link opportunities to analyze ranking performance

Unlimited Competitors

Compare against any competitor domain on-the-fly and reveal their actual visibility on the SERP relative to your domain

See Visibility Share in action:


Visibility Share Graphics v1.0__Doodle 2

Rank Position Used to Correlate to Performance...

Traditional rank position and reporting is broken and outdated. As Google adds more features to the SERP, organic web results get pushed further down for many queries.

And, typical rank trackers provide rank positions as if result pages still had nothing but blue organic links.

This shift causes significant reduction in CTR and traffic, even if you earned a top rank position. This makes it hard to correlate rank position to actual performance. 

Share of Visibility Montage v1.0

The Future of

Ranking Tracking is

Share Of Visibility

Since 2018, we have built and tested a methodology that measures the actual visibility of your ranked results to give you insights based on the real world of today's SERP. 

These metrics are designed to seamlessly replace current metrics like weighted average rank and Share of Voice so you can easily compare and report accurate performance like before.  

While other tools may tell you if your ranking is above or below the fold, or even just how far down the SERP it is, Visibility Share is the only advanced SEO software solution in the industry that allows you to measure and forecast true ranking performance.

How It's Different:

Traditional Rank Tracking is Broken
Brand New Way to Track Rankings
Rankings are eroded with rich results and paid placements which change your actual position on the page
Brand New Way to Track Rankings

Visual Rank counts each feature block as a rank position.

Rank position doesn’t reflect how far down your web result is or if it appears on page one
Brand New Way to Track Rankings

Pixel Depth represents how far down your page appears. Calculation based on the pixel count and length of the page and displays the number of organic listings on page one.

Can’t apply CTR universally to traditional top rank positions as all SERPs are not created equal
Brand New Way to Track Rankings

First Fold Opportunity shows keywords where there is opportunity to rank that are worth traditional optimizations. 

Share of Voice metric is based on arbitrary CTR models
Brand New Way to Track Rankings
Share of Visibility weighs in search volume and competitors to reveal a domain’s actual visibility. 
Traditional competitor views don’t hold up
Brand New Way to Track Rankings

Top Competitor views compare your Visual Rank and Share of Visibility against unlimited  competitors on-the-fly. 

Rank Tracking Tool that Answers the Changing SERP

Visibility Share is the only rank tracking tool that allows brands to translate rank position to a true VISUAL rank. 

Measure actual visibility accurately.

Pixel Depth provides the most accurate metric of actual visibility on the SERP for any keyword, domain, or competitor.

Upgrade from SOV with share of visibility.

Replace Share of Voice with Share of Visibility to access the actual visibility of your keywords relative to your competition, search volume and more.

Unlimited competitor comparisons.

No more restrictions on the number of sites you can compare. Absolutely unlimited competitive comparisons with any domain – all on the fly.

Prioritize terms with first fold opportunity.

Zero in on top priority opportunities based on keywords where there's an opportunity to rank within the First Fold on desktop. 

Prioritize search features to win.

Uncover search features that are worth going after when they appear above organic listings on high priority queries. 

Understand the true position of your domain.

By including the actual height of each feature on the SERP, it provides a true position of your pages top rank for a query. 

Visibility Share Graphics v1.1_Doodle 1

Why It's Different

Visibility Share provides the true ranking insights needed for search in 2020. This Share of Visibility metric takes into account the actual space each search feature takes up, weighted by search volume and other factors, to give you a true measure of the visibility of your rank positions.

With this, you leverage the industry’s only SERP visibility intelligence software that can accurately measure your organic presence to accurately forecast your performance. It’s like nothing else in the marketplace.

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